Finding the Magic Number
Pricing strategies can help you market your listings and generate offers that turn into closed deals.
By Katherine Tarbox | January 2011 (via Realtor.org)
"Once you get a real estate license, you can start telling consumers what their homes are worth," says Melanie McLane, ABR, CRB, owner of the Melanie Group in Jersey Shore, Pa. She’s a certified appraiser with more than 30 years’ experience in real estate. "But I find many people aren’t prepared or haven’t done their homework to know what the market will support before giving price estimates."
And just doing your homework isn’t the end of setting a price; it’s also important to have a pricing strategy that works for your market and your clients. Here are four techniques:
Read the article: Pricing: Finding the Magic Number: Sales & Marketing: REALTOR Magazine
No comments:
Post a Comment